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Industry News Articles

YouTube removes millions of fake video views

29 December 2012

YouTube has slashed more than 2 billion views of channels such as Sony BMG, RCA Records and Universal Records.

Daily Dot reported about YouTube going on a ‘winter cleaning’ after finding that channels were using 'view building' services to create ‘views’ that never really existed. As reported, Universal’s channel took the biggest hit. “According to figures compiled by the YouTube statistics analysts at SocialBlade, the record company's YouTube channel lost more than 1 billion views from its pre-existing tally of 7 billion views Tuesday,” it said.

Sony BMG was the second-largest sufferer as it was stripped of more than a staggering 850 million views, bringing the total number of views on its channel to a mere 2.3 million. RCA too was stripped of 159 million views, bringing the channel views total to 120 million.

Forums and YouTube channels were filled with complaints by users that their videos and views were taken down as a result of violations of YouTube’s Terms of Service. YouTube confirmed that these videos were indeed taken down.

YouTube is very keen to change things on their website, right from enforcing its Terms of Service strictly to creating a new cleaner UI for better viewing. The most crucial elements are now placed front and centre while viewing a video. The video itself is placed right at the top of the page, whereas the subscribe button, social actions and video information are combined below the player. 

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Access Control Systems using Power over Ethernet (PoE) Technology from Borer